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Blog entries tagged with "speaker"

Monday, 22nd February, 2010 at 18:21

Speaker Announcement: Social Business Summit 2010

With three weeks to go until the Social Business Summit 2010 at Limkokwing University, London on March 18, 2010 we no longer want to keep the names of our keynote speakers from you.

Jeff Dachis, who is Founder and CEO of Dachis Group already announced his attendance at the Social Business Summit in London, Austin and Sydney (virtually). Jeff was on the list of Crain’s Top 40 under 40 and Ernst & Young’s Entrepreneur of the Year in 2000. Read what what he will be talking about here.

JP Rangaswami is Chief Scientist at BT and chairman of The School Of Everything and Ribbit. JP is passionate about many things. One of them is education, which is why he is planning to build a school for the 21st century, with the requisite connectivity, hardware and software infrastructure.

We are looking forward to their thoughts on the future of business. View the agenda here. To participate in the discussion about the future of social business, request an invitation here!

Permalink | Posted by Judith under London 2010 | Add a comment »
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Tuesday, 20th October, 2009 at 11:00

Anne McCrossan: Where is the margin in social media?

visceralbusiness

Anne McCrossan, founder of Visceral Business is a branding and change management consultant with a dizzying track record and client list. In this post, Anne is giving a preview of what she will be talking about at SOMESSO Zurich 2009 on November 3. Anne will also join us for the Swiss Re Risk Talk on November 2.

According to a data from Forbes, Altimeter and Visible Banking, only 5% of the world’s 100 largest hundred banks, 9% of the world’s largest diversified financial groups and 6% of the world’s insurance companies are acknowledged as having a profile in social media.

Financial services organizations face inherent cultural difficulties in engaging with customers because, culturally speaking, protection and security issues determine a vault-like mentality runs like a thread throughout the banking and insurance sectors. (more…)

Permalink | Posted by Judith under Guest Articles, Zurich 2009 | 3 Comments »
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Friday, 29th May, 2009 at 12:27

Video: Stowe Boyd on ‘Unmarketing and the Webful Brand’

Link: Stowe Boyd @ Somesso London 09

Stowe Boyd’s SOMESSO London 09 talk on ‘Unmarketing and the Webful Brand’.

“If brands are to have any juice in this new online future, those that are advocating them will have to drop all the mass media shouting, and move past the ‘markets are conversations’ trivialization of the web, too. Their representatives will have to roll up their sleeves and do something, shoulder to shoulder, aspiring to make something in the world, collectively with us, not just selling us the parts.”

Read Stowe’s summary of the talk here.

Permalink | Posted by Mary under London 09 | Add a comment »
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Wednesday, 27th May, 2009 at 18:15

What media do you buy, and what do you earn?


Rene Rechtman GoViral on Social Media Advertising - Hosted by Metacafe

Rene Rechtman of GoViral talks to Daniel Vidal at SOMESSO London 09 about how companies are learning to earn their online coverage in the social media space.

Permalink | Posted by Mary under London 09 | Add a comment »
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Tuesday, 19th May, 2009 at 13:31

Stowe Boyd talks ‘Unmarketing and the Webful Brand’ at SOMESSO

Many thanks @vascellari!

Permalink | Posted by Mary under London 09 | Add a comment »
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