Thursday, 29th October, 2009 at 20:47
Bridging the gap between corporate culture and the ‘web 2.0 society’ by David Terrar
David Terrar is Executive Director at ITBrix and a well-known true social media expert (his blog) David is going to be the day-moderator at SOMESSO Zurich09 on November 3 this year. Below his views on how companies can bridge the gap between corporate culture and the “web 2.0 society”.
The upcoming SOMESSO for the banking and finance sector aims to bridge the gap between corporate culture and the ‘web 2.0 society’. Why is that important? Why is that necessary? Well, as we progress in to the 21st century, we live at a time of astonishing extremes and rapid change.

