Anne McCrossan, founder of Visceral Business is a branding and change management consultant with a dizzying track record and client list. In this post, Anne is giving a preview of what she will be talking about at SOMESSO Zurich 2009 on November 3. Anne will also join us for the Swiss Re Risk Talk on November 2.
According to a data from Forbes, Altimeter and Visible Banking, only 5% of the world’s 100 largest hundred banks, 9% of the world’s largest diversified financial groups and 6% of the world’s insurance companies are acknowledged as having a profile in social media.
Financial services organizations face inherent cultural difficulties in engaging with customers because, culturally speaking, protection and security issues determine a vault-like mentality runs like a thread throughout the banking and insurance sectors. (more…)
The “Risk Talk” series, held at the Swiss Re Centre for Global Dialogue, brings together international experts and practitioners to discuss current and future economic, political and societal risks, and opportunities.
We are pleased to announce the upcoming Risk Talk on the topic Collaboration in Finance. It will be held at the Swiss Re Centre for Global Dialogue in Rüschlikon on Monday, 2 November 2009, 6.00 pm . (Entrance is free).
During the Risk Talk, SOMESSO speakers Marilyn Pratt (Community Evangelist at SAP in New York) and Anne McCrossan (Founder of Visceral Business) will discuss opportunities of Finance2.0 Communities in Finance and Banking and give a preview of what they will be talking about during the SOMESSO conference on November 3. A panel discussion with the invited guests and the audience will follow the presentations.
Click below, if you want to see Marilyn Pratt and Anne McCrossan at SOMESSO Zurich 2009 on November 3:
We are delighted to announce that Swiss Re, one of the world’s leading and most diversified reinsurers, is hosting this year’s SOMESSO conference in Zurich on November 2 + 3, 2009. Their unique facilities at the Centre for Global Dialogue offer perfect opportunity to stimulate learning and exchange of ideas. We are looking forward to two days of discussions, opportunities and connecting.
SOMESSO Zurich 2009 will fully focus on leveraging corporate social media in the finance sector. Day 1 will consist of exclusive Corporate workshops (Finance Masterclass) help by Jim Benson of Web 2.0 University. Day 2 will be filled with keynotes and presentations from today’s leading social networking experts. (more…)