Thursday, 19th November, 2009 at 17:58
As Boris Janek noticed in his reflection of SOMESSO Zurich 09, it is usually a challenge to bring social media experts and enthusiasts together with banking and finance professionals.
Banks have always been hesitant with the adoption of new technologies (take automated teller machines and online banking as an example).
But there are also leading examples, like 1st Mariner Bank in Baltimore, MD. E-Commerce Manager Steven L. Kruskamp Jr. (interview at Maine Bank Expo) has successfully convinced and converted his superiors and peers and led 1st Mariner to become a “new shining star in social media PR”. (more…)
Permalink | Posted by Judith under Zurich 2009 | Add a comment »
Keywords: banking, corporate social media, finance, small banking, social media
Thursday, 19th November, 2009 at 10:52
Topics of the Roundtable Discussion:
* How to accelerate the adoption of Social Media in Finance companies
* How to start defining a Social Media Strategy for your company
* Less about marketing, more about collaboration
Permalink | Posted by Judith under Zurich 2009 | Add a comment »
Keywords: 2009, Andrea Vascellari, Angela Sara Ledda, Boris Janek, Bundesverband der Deutschen Volksbanken und Raiffeisenbanken, iTive, Marc Reinhardt, SOMESSO Zurich 2009, SwissRe, UBS, VR-NetWorld, Wolfgang Jastrowski, zurich
Wednesday, 11th November, 2009 at 16:54
Boris Janek, Teilnehmer an der Roundtable Diskussion der Somesso Zurich 09 reflektiert über die Konferenz. Vielen Dank an dieser Stelle für Lob und Kritik.
If you are ready to allow that (Originaler Beitrag)
Die Somesso09 in der Nachbetrachtung
Die Somesso 2009 in Zürich ist vorbei. Es war eine sehr gelungene und hochkarätige Veranstaltung in einem kleinen aber dafür qualitativ absolut hochwertigem Rahmen. Die Teilnehmer setzten sich überwiegend zusammen aus Angehörigen von Beratungsunternehmen, Social Media Profis, Agenturen, einigen wenigen Entrepreneuren und noch weniger Angestellten von Banken. (more…)
Permalink | Posted by Judith under Guest Articles, Zurich 2009 | 1 Comment »
Keywords: Boris Janek, documentation, review, smo09, SOMESSO Zurich 2009
Friday, 6th November, 2009 at 13:45
After attending, participating in and hosting the SOMESSO Zurich conference earlier this week, David Terrar, Executive Director at ITBrix and a well-known true social media expert, gives a strong example of a smart organization (original post) - Swiss Re. The article is a reaction to an ongoing conversation throughout the two day event which included (among others) Anu Elmer - Senior Communications Consultant at Swiss Re.
On Monday In Zurich during SOMESSO’s Web 2.0 University™ based masterclass delivered by Jim Benson, one of the attendees related her company’s adoption of Social Media. I was soaking up the material and offering Jim a little help, as we have just started to represent Hinchcliffe and Web 2.0 University™ in the UK. One of the weaknesses that we currently have in the enterprise 2.0 or “social media in business” space is not enough good case studies, with the existing pantheon of stories being recycled too much. That’s one of the reasons that Susan Scrupski’s 2.0 Adoption Council initiative is attracting such a buzz at places like the Enterprise 2.0 Conference in San Francisco. (more…)
Permalink | Posted by Arjen Strijker under Guest Articles, Zurich 2009 | Add a comment »
Keywords: smo09, SOMESSO Zurich 2009, SwissRe
