Christophe Langlois, speaker at SOMESSO Zurich 09 on Tuesday (Nov 3) is excited about the conference and shares this with us. Christophe is the founder of visiblebanking.com and will be talking about “Empowering bank service representatives with better tools for client facing initiatives and CRM” in his presentation.
Check out his full post here and watch the video below:
David Terrar is Executive Director at ITBrix and a well-known true social media expert (his blog) David is going to be the day-moderator at SOMESSO Zurich09 on November 3 this year. Below his views on how companies can bridge the gap between corporate culture and the “web 2.0 society”.
The upcoming SOMESSO for the banking and finance sector aims to bridge the gap between corporate culture and the ‘web 2.0 society’. Why is that important? Why is that necessary? Well, as we progress in to the 21st century, we live at a time of astonishing extremes and rapid change.
Dennis Howlett, Blogger at ZDNet elaborates on his curmudgeonly views on social media and how it can help the Finance & Banking sector. Read about how a silent movie opens up a valve for frustrated phone subscribers and why it is sometimes better to leave old baggage behind. Dennis will be the online moderator at SOMESSO Zurich.
**According to Wikipedia - the online encyclopedia - a curmudgeon is an ill-tempered (and frequently old) person full of stubborn ideas or opinions. **
I’m a skeptic, cynic and 1st order curmudgeon who plays for the buy side in the dance we software people call the buy-sell relationship. What that means in the real world is that if you want me to buy your bill of goods, it had better come with a genuine value proposition I can parse to something resembling an ROI at a price I want to pay. That’s the bad news. The good news is that if you can convince me you’ve got a solution that makes sense then I’m likely to back it to the hilt. It also means I’m not always going to be first up to adopt a technology even though I love shiny new toys. (more…)
Boris Janek, Online Marketing Manager of VR-NetWorld GmbH (Internet Service Provider of the German Volksbanken Raiffeisenbanken (BVR) explains, why social media should be on the agenda of banks and financial institutions. Boris will take part in the Roundtable Discussion at SOMESSO Zurich 2009 on November 3.
For the financial sector, social media is not yet on the agenda. Although the relevance of the social internet has been recognized, so far only a few banks have entered the social media stage. The reasons for this are obvious: the financial crises and the fact that banks traditionally operate mysteriously rather than transparently. Nevertheless, banks will use social media. And that´s not all: within a short time, social media will be as common as using the telephone, email or online banking. It needs little fantasy to find several reasons for this, too. (more…)
Anne McCrossan, founder of Visceral Business is a branding and change management consultant with a dizzying track record and client list. In this post, Anne is giving a preview of what she will be talking about at SOMESSO Zurich 2009 on November 3. Anne will also join us for the Swiss Re Risk Talk on November 2.
According to a data from Forbes, Altimeter and Visible Banking, only 5% of the world’s 100 largest hundred banks, 9% of the world’s largest diversified financial groups and 6% of the world’s insurance companies are acknowledged as having a profile in social media.
Financial services organizations face inherent cultural difficulties in engaging with customers because, culturally speaking, protection and security issues determine a vault-like mentality runs like a thread throughout the banking and insurance sectors. (more…)